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6th June 2026

Discounty: People or Profit? Free Expansion Available Now

Attention, shoppers!

Surprise! We just released “People or Profit,” a 100% free expansion that adds a massive amount of gameplay — including an entire new final chapter! Pick up the story where you left off, or start from the beginning with lots of new gameplay.

Just remember, there’s a choice every business owner must make: People or Profit?

 

“People or Profit?” Expansion


  • New Final Chapter
  • 3 All-New Endings
  • Restore the Town
  • New Characters
  • Invent Shop Gadgets
  • Choose Your Items
  • Shop Events
  • Buy a House
  • …and More!

Read on for more details…or just download it and start playing already!

 

Features Overview


“People or Profit?” is Discounty’s biggest content update by far! After the game launched, we spent months collecting all your feedback and reviews. Since we are a small team, we decided to work as efficiently as possible by rolling up all the changes into one big expansion, and we got started developing it at the beginning of the year.

Our team of four has been working round the clock the last few months to make a truly special update that stays true to our vision for the game while also delivering the content you wanted to see. Without further ado, here’s what’s new:

 

New Final Chapter & 3 New Endings

The most common feedback we heard from players was that the game’s ending didn’t feel satisfying – that it seemed abrupt, that their choices didn’t matter, or that certain story points felt unresolved. It didn’t seem feasible to resolve this within the game’s existing story, so we decided to add a whole new chapter!

Without spoilers: the new chapter picks up right after the original ending. Depending on the decisions you make and the people you ally with, you will see one of three new endings. To help out completionists and achievement hunters, we will also save your progress at the beginning of Chapter 4, so after you roll credits you can replay the game from that point. Who doesn’t want a good redo in life?

Restore the Town

Pick up resources all over town and turn them into building materials. Fix up the old and run-down buildings…and erect some Discounty billboards while you’re at it! From small renovations to massive projects, you’ll have a lot to rebuild. (And a lot more to do on evenings and Sundays…I guess a shopkeeper never really gets a day off.)

New Characters

Business is booming in Blomkest, and even outsiders are taking notice. Three new characters are moving to Blomkest to try to make their mark: Gaspard, Tammy’s disgraced brother who dreams of running a hydroponic farm; Angeel, a bougie city girl opening a branch of the luxury grocery store Muimerp; and Casey, a “troubled” teen who’d like to sell you some “legitimate” goods from the trunk of their car.

Invent Shop Gadgets

Your little shop could use some modern tech. How about a self-checkout to help get through customers faster? Maybe an online order system to earn extra cash throughout the day? Or even some extra floorspace? Restore Jürgen’s old shed to start making exciting new inventions that will bring your shop into the future!

Choose Your Items

Don’t want to sell something? You can now choose which items to stock in your shop. We’re adding 35 new items in this expansion, so you’ll have a lot more options to select from. Plus, the more items you stock, the longer customers’ shopping lists will be. A great way to make more money…if you can handle the demand.

Shop Events

It’s good to shake things up from time-to-time. You’ll now experience random events that’ll force you shift your tactics, like customers in a game day rush, a rainy day making people track track mud, or even a “visit” by wandering gangs of sheep.

Buy a House

And yes, if you really want to, you can now move out of the cozy trailer your loving Aunt generously provided you.

…and More!

This expansion also comes with lots of smaller features, improvements, quality of life updates, and bug fixes! For a full list, make sure to check out the patch notes.

Click here for the complete changelog:

https://store.steampowered.com/news/app/2274620/view/697640110962772554

Please Leave a Steam Review!


If you haven’t yet, please take a moment to leave a review on Steam! It may be a “free” expansion, but it took a whole lot of hard work (and money!) to create, and we hope the work we put into it shows! Leaving a review is a great way to let us know how we did.

We’ll be keeping an eye out for any bug reports in the next few weeks, and then our team is looking forward to some much-needed (and long-delayed) time off. Have a lovely summer! <3

And as always, thanks for shopping at Discounty.

xoxo Crinkle Cut Games and PQube

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